Mark Hartmann on The Atomic Impact Podcast: Maximizing Business Value and Exit Strategy
- Mark Hartmann, MBA

- 17 hours ago
- 2 min read
I recently joined Jason Osborn on The Atomic Impact Podcast to discuss how business owners can prepare for a successful exit and maximize the value of their company before going to market.
We talked about why it pays to start with the end in mind, how valuation should inform early planning, and what it takes to build a business that can thrive without being dependent on the owner. We also spoke about the role of trust, preparation, and psychology in navigating a sale and reaching the right outcome on your own terms.
Watch the conversation here:

Mark Hartmann is a former business owner turned M&A advisor—and the author of Sweat Equity Payday—who knows firsthand what it takes to build, grow, and sell a successful company. A three-time Inc. 5000 CEO honoree, he led his own eight-figure sale and now helps business owners sell companies worth $1M to $25M. Mark understands that selling a business is personal, not just financial. That’s why he works closely with owners to maximize value, protect their legacy, and transition on their terms.
He holds an MBA from Eastern University and a master's degree in organizational change management from St. Elizabeth University, as well as Certified M&A Professional (CM&AP), Certified Business Intermediary (CBI), Certified Exit Planning Advisor (CEPA), and Certified Value Builder (CVB) credentials.

44 Washington Street, Unit #1080
Morristown, NJ 07960
(855) 652-7577
HartmannRhodes advises owners of companies typically valued between $1–$25 million. If you’d like a structured pre-sale valuation review and a readiness roadmap, we can walk you through the process and tailor it to your timeline and goals. Contact us today!
Blog: Mark Hartmann on The Atomic Impact Podcast: Maximizing Business Value and Exit Strategy



